Design research and improvements
After two years of work, privacy label is pretty much "feature complete". But before we officially release it this year, there is still work to be done.
For example, one of the things we're working on is getting it translated into every European language.
Now, we're happy to announce that we're also working together with two fantastic designers to improve the look and feel of the website and the quick tool that generates labels. The goal is to smooth out any bumps users might experience when developing labels, or when learning about the label itself. When learning about privacy, essentially.
This work is made possible by the SIDN Fund, which has supported the development of Privacy Label in the past. Recently the SIDN Fund set out a new call in which they wanted to match projects with designers. They even organised events where projects like ours could 'speed date' with designers. And we found two:
Marleen van Bergeijk is a designer and design researcher. During our speed-dates we were impressed with how well she had a feel for what the PrivacyLabel project was about, and what opportunities there were for society if it was widely implemented. She has experience in doing design research with users, which is highly valueable, since its difficult to keep the perspective of people who haven't been immersed in privacy law for the past years, as we have.
The same is true for Martijn Veenstra. He has affinity with societal issues, and experience with making designs that educate. The label is an educational tool, since each label refers back to the privacy label website to aid people who want to learn more about specific parts of the label, and privacy in general. He also has an affinity with information design, which is tantalising.
We look forward to this cooperation!